This Valentine’s Day, don’t saddle your loved one with another shop-soiled Terry’s Chocolate Orange: show them you really care with a fantastic perfume or aftershave from Fragrance Mad. We’ve got a range of great offers to really spoil that special someone, so, whether you’re reigniting an old flame or attempting to snare a new beau, Fragrance Mad is the perfect place to head to. Great deals include equine beauty Sarah Jessica Parker’s Covet Eau de Parfum at only £12.99 for 50ml and Enjoy by Jean Patou £13.99 for 30ml for ladies, and D&G Masculine at £19.49 for 50ml and Versus Blue Jeans an obscene £14.49 for 75ml for lucky guys. Remember the old Valentine’s saying: if you don’t buy them a fragrance, your relationship is a mere husk.

Way back in 1977, the house of Yves Saint Laurent launched the perfume Opium, designed as an evocation of the Orient, which contains spicy notes of pepper and cinnamon at its top, a flowery heart of jasmine, rose, and ylang ylang, and a sweeter base of vanilla and patchouli. The scent has been controversial from its very beginning, as upon its initial release it attracted protestors demanding a name change and accusing YSL of insensitivity to China’s difficult past involving the shady production of heroin from the opium plant. Rather than hindering the brand, the publicity the outrage caused simply increased sales, and made Opium one of the most popular perfumes around.

Further global controversy was caused with a 2000 advertising campaign that featured a naked Sophie Dahl in a provocative pose that was termed disgustingly submissive by campaigners with nothing better to do with their time. Again though, the protests simply gave the perfume a huge boost, and today Opium is one of the world’s best-known scents. It is thought that even if you believe you are unaware of the fragrance, for most people a whiff will evoke strong recognition, and perhaps foggy memories of a sumptuous young lady they once knew.

In 2010, YSL introduced a new fragrance to stand alongside Opium. Named Belle D’Opium, the new perfume is a contemporary take on the classic original, but retains the original’s oriental spirit. It features notes of mandarin orange, lily, and gardenia at the top; heart notes of frankincense, peach, pepper, and hookah accord; and base notes of patchouli, sandalwood, and amber. Time will tell whether it proves as successful as its big, bad sister, but you can compare for yourself right now at Fragrance Mad. Such high-class scents usually come with price-tags to match, but we’ve got 25% off each of them in 90ml bottles, meaning Opium is £57.99 and Belle D’Opium is £54.99, and that’s free postage as usual.

Be quick if you’d like to snap up any last-minute bargains in the Fragrance Mad Mega Sale. True to the Gregorian calendar, our January sale will be done and dusted by the time February rears its slightly warmer head. If you’re still sniffing for bargains, delve into fantastic prices such as Dolce and Gabbana’s D&G Masculine, 34% off RRP at just £24.99, or super-classy Karl Lagerfeld’s Sun Moon & Stars, available at an astonishing 70% off RRP: only £13.99 for 100ml of the stuff. These bargains will only be around for another ten days, so get your ice skates on and save, save, save!

We’re giving away a free 2GB iPod Shuffle to one of our lucky Facebook fans – all you need to do is make sure that you ‘Like’ us (if you’re already a fan you won’t need to do this) by 28th January and we’ll pick a winner at random. Good luck!

Jetting off from this miserable isle for some Winter sun respite? Then stock up on great value sun lotion at Fragrance Mad. Riemann’s P20 is the market leader in scientifically-proven sun lotion. Simply apply fifteen minutes before sun exposure and P20 will give you ten hour protection without the need to reapply, even if you’re frequently swimming. It’s ideal for those who burn easily, and also allows gradual tanning to make sure people know you’ve been away when you return! It’s a fabulous product, and you can pick it up at Fragrance Mad for the best price on the web: only £14.39 for a 200ml bottle. Buy for your holidays, or stock up for the glorious English summer ahead!

Don’t say we never spoil you rotten at Fragrance Mad: new in stock is one of Clarins’ most difficult to find elite skincare regimes, the Must Have Cleansing Set. The set contains 200ml of Toning Lotion, 200ml of Cleansing Milk, 5ml of HydraQuench Cream, and 3ml of HydraQuench Intensive Serum Bi-Phase, all produced by the world’s leading skincare experts, and there’s also a toiletry bag and separate makeup bag in the box. The set contains everything you need to completely revitalise tired skin, and is available in varieties for both Normal/ Dry and Combination/ Oily Skin. All the goodies come to a flabbergasting £24.99 including delivery, 33% off the set’s RRP, and god only knows how much off the cost of buying all the products individually. Snap one up while limited stock remains, and give yourself a lovely clean face for the Spring.

“Mmmm, thanks darling, that’s exactly the perfume or aftershave that I’ve always desired.” Except it wasn’t, and now you’re left with a fragrance that doesn’t suit you and that dream scent tantalisingly out of reach. Breathe deep, relax, and grab hold of your favourites in Fragrance Mad’s January Sale at slashed-up bargain prices. Replace an old favourite or kickstart that New Year’s Resolution of reinventing yourself by revolutionising your scent cupboard. Amazing deals include: for women, 30ml of Britney Spears Fantasy at just £10.99 and 50ml of Christian Lacroix C’est la Fete for a mind-busting £9.99; and for men, Issey Miyake’s L’Eau D’Issey is only £39.99 for a 125ml bottle, while Carolina Herrera’s 212 Sexy Men 30ml will set you back a handsome £13.99. There are many more great bargains to be had so head to the sale now and beat the queues (plus, of course, in another bonus the queues of which I speak are merely metaphorical, not raging snakes filled with angry shoppers).

Stock is limited, so  blow away the odours of a lazy Christmas spent sweating over the turkey or in front of the telly, and smell like a wonderful and majestic leopard for New Year.