Since her days as one third of the chart-smashing girl band Destiny’s Child, Beyonce Knowles has seen her career launch into the stratosphere. Destiny’s Child slogged their way up from the American South, making their breakthrough in 1997 with a song featured on the Men in Black soundtrack, before releasing their hit album The Writing’s on the Wall in 1999, which sold over eight million copies. The band went from strength to strength, scoring a huge worldwide hit with Independent Women Part 1 in 2000, as the music-buying public seemed unaware that their songs alternately spoke of the paradoxical desires of wanting a man to buy them stuff and then not wanting a man to buy them stuff, because they can buy it for themselves. Beyonce made the leap to solo success in 2003 with the chart-topping Crazy in Love and, by the time Destiny’s Child disbanded in 2006, Beyonce had established herself as the only member of the group likely to remain in the public eye.
Beyonce is now one of the most recognisable names in music, continuing to churn out hit after hit, and has also made the transition to a Hollywood star, garnering critical acclaim for her role in 2006’s Dreamgirls, and winning the prestigious MTV award for Best Fight for Obsessed in 2009. That was some fight. As well as this, Beyonce has turned her name into a fully-fledged brand by designing her own clothing range. It has taken her a little longer to break into the fragrance market, however. Beyonce Heat is her first effort, new for 2010, and is anticipated by many market experts to be one of the bestselling perfumes of the year. The scent certainly backs up the hype: it’s a fiery fragrance with top notes of magnolia, neroli, vanilla orchid, and blushed peach; a sensual heart of almond, macaroon, honeysuckle nectar, and musk; and a sexy dry-down of sequoia milkwood, tonka bean, and amber at the base. Despite its brand-new-ness, your bargain-hunters at Fragrance Mad have managed to make it available at 25% off the RRP. You can get it from us at the bootylicious price of £26.99 for a 50ml EDP, and if you’re buying for a special somebody, we’re proud to announce that you can now have it giftwrapped and sent directly as a present for just £1.95. This includes gift wrap, a nice little ribbon, and a personal message for your recipient. Sorting the perfect gift for a loved one just got easier.